KPMG Rechtsanwaltsgesellschaft mbH (KPMG Law) advised DuMont Mediengruppe GmbH & Co. KG, Cologne, on its investment in censhare AG, based in Munich. Initially, DuMont will acquire 36.5 percent of the shares in the leading technology provider of marketing cloud services. The closing of the transaction is still subject to approval by the Cartel Office.
Censhare was founded in 2001. The company develops innovative marketing and communications solutions and has around 200 employees in offices in the UK, the USA, France, the Netherlands, Switzerland and India. The more than 180 customers in Europe and the USA include Ikea, Deutsche Bank, Jaguar, McDonald’s, Swiss Re, Deutsche Post, Rewe, Migros, GoPro and the retailer Kohl’s in the USA.
The DuMont Media Group, with its three business segments Regional Media, Business Information and Digital, includes the media brands Mitteldeutsche Zeitung, Kölner Stadt-Anzeiger, Kölnische Rundschau, Berliner Zeitung, Express, Berliner Kurier and Hamburger Morgenpost. In addition to regional advertising papers, these include DuMont Buchverlag and local radio and TV stations. DuMont also has a stake in Facelift, the European market leader for social media marketing software, and, via the venture fund Capnamic, in other young, fast-growing companies.
Consultant to the DuMont Media Group:
KPMG Law Firm Ltd.
Maximilian Gröning, Partner, Lead Partner
Maximiliane Prüm, Manager (both Corporate/M&A, Düsseldorf)
Frederik Johannesdotter, Senior Manager (equivalent to Salary Partner)
Boris Nefedow, Associate (both Corporate/M&A, Munich)
Jan-Dierk Schaal, Senior Manager (equivalent to Salary Partner)
Melanie Wellner, Associate (both IP/IT, Hamburg)
Dr. Caroline Geiger, Manager
Dr. Florian Eisenmenger, Senior Associate (both Data Protection, Munich)
Martin Trayer, Partner
Julia Jakobs, Senior Manager (both Labor Law, Frankfurt)
KPMG AG Auditing Company
Jörg Ufer, Partner (M&A Tax, Düsseldorf)
Frank Heggemann (Tax, Essen)
Dorothee Grobosch (Deal Advisory Transaction Services, Düsseldorf)
Stefan Mesterom (Deal Advisory Transaction Services, Cologne)
Advisor to censhare and its shareholders:
Noerr LLP
Dr. Georg Christoph Schneider, Partner
Dr. Tobias Koppmann, Associated Partner (both Munich)
Partner
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mtrayer@kpmg-law.com
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